Multix

Automotive giants Eicher Motors and Polaris US had a lovechild in 2016. And we helped deliver it. Meet Multix. It’s a family car, a pickup van and the world’s most good-looking power generator. Made for the small business owners in tier 2 tier 3 cities of India. Multix was the answer to all the problems of semi urban India. The electrifying launch campaign of the new 3-in-1 Multix changed India’s semi-urban business landscape. And as the brand’s godfathers, we couldn’t be more proud.

Executive Creative Director: V. Sunil
Creative Director/Art Director: Nasheet Shadani
Designer: Gaurav Uppal
Agency: W+K Delhi